The story of VIETRI began in 1983 when a mother and her two daughters took a trip to Italy and fell in love with the captivating, handcrafted dinnerware made by local artisans. Today, VIETRI is the largest US importer of fine, exclusively Italian and handcrafted ceramics, urns and planters, stainless and pewter flatware, mouth blown glassware and lighting for home and garden, decorating and dining. VIETRI’s fashion forward yet classic Italian home accessories combine the richness of European culture with a sophisticated American spirit and are designed to passionately bring family and friends together to celebrate life, heritage, and traditions with irresistible Italian style.

Consumer Goods

Professional Services

VIETRI

VIETRI's headquarters in Hillsborough, NC, United States

This department focuses on producing visual content and design solutions to support branding and marketing initiatives.

Creative Services

The Sales and Customer Service team at VIETRI is responsible for fostering strong relationships with customers and driving sales of the company's fine Italian handcrafted products. They manage accounts, address customer inquiries, support retail operations, coordinate sales efforts, and collaborate with key accounts to ensure a seamless and satisfying customer experience. Their ultimate goal is to bring the elegance and heritage of VIETRI’s offerings into homes across the United States.

Sales and Customer Service

The Leadership Team at VIETRI is responsible for setting the strategic direction and overall vision of the company. They oversee key operational aspects, guide business growth, and maintain the company's core values of celebrating life and heritage through Italian craftsmanship. This team collaborates to ensure that the brand's unique offerings continue to resonate with customers while fostering an environment of innovation and tradition.

Leadership Team

The VIETRI Marketing Team is responsible for promoting the brand's exquisite Italian handcrafted home accessories across various channels. This includes developing and executing digital marketing strategies, managing e-commerce platforms, crafting compelling copy, and coordinating marketing projects to enhance brand visibility and drive sales. The team ensures that VIETRI's products and heritage are effectively communicated to the target audience, celebrating Italian style with a sophisticated American twist.

Marketing Team

The Product Development Team at VIETRI is responsible for conceptualizing and creating new product lines that embrace the fusion of European cultural richness with sophisticated American style. They collaborate with Italian artisans to design and develop fine handcrafted ceramics, glassware, flatware, and other home accessories that reflect the company's dedication to quality and tradition. The team oversees the entire lifecycle of product development from initial idea, through design and prototype stages, to final production, ensuring each item aligns with VIETRI's brand essence of celebrating life, heritage, and traditions.

Product Development Team

This department focuses on the development, management, and procurement of products to enhance inventory and sales strategies.

People (2)

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Other teams

Sales and Customer Service

Leadership Team

Marketing Team

Product Development Team

Product Management