VST
Ruby Wright is a Client Service Associate at VST, contributing to the development of retail solutions for grocery brands and retailers. Prior to their current role, Ruby worked as a Delivery Consultant at Quotacom. Ruby graduated from the University of Sussex with a degree in Economics and Management Studies in 2021.
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VST
With exceptional accuracy using thousands of shoppers in our virtual stores, we provide the at-shelf outcome of any assortment change, price changes, NPD pack changes, merchandising and layout changes. We call this last metre thinking. Retailers use us to determine category arrangements – separating the investments that are justified from those that make less sense. We've run 1,000's of tests and our clients have executed change in every UK grocer. Our client-base is majority repeat business with global brands across multiple categories.