Lori Sheller

Lori Sheller is an experienced executive in the cruise and travel industry, currently serving as the Vice President of Global Cruise at Virtuoso Travel since May 2025. Prior to this role, Lori worked as a Consultant for EBG, focusing on Cruise Development and Supplier Relations, where responsibilities included budgeting, forecasting, and establishing supplier relationships. Lori held the position of Vice President of Sales & Marketing for North America at Swan Hellenic Limited, leading sales and marketing initiatives for a start-up cruise line. Previous experience includes serving as SVP of Strategic Sales at MSC Cruises, where strategic account development was a key focus, and as Vice President of Global Cruise Development at Tourico Holidays, managing the cruise division's budget and growth. Lori began a career in cruise and travel as Vice President of Sales and Marketing at Online Vacation Center, overseeing multiple departments. Lori holds a Master’s degree in International Marketing and a Bachelor’s degree in Business Administration and Management from Saint Joseph's University.