The Tourist Development Council (TDC) and staff of the Visit St. Petersburg/Clearwater (VSPC) Area Convention & Visitors Bureau (CVB) are responsible for making recommendations to the Board of County Commissioners (BCC) on matters relating to the Tourist Development Tax. This tax is used to strengthen the local economy and increase employment through the ongoing promotion and development of tourism, Pinellas County's major industry.

VSPC Area Convention & Visitors Bureau is a department of Pinellas County Government and is the official tourism marketing and management organization for the St. Petersburg/Clearwater Area. The CVB is charged with enhancing the county's economy by increasing direct visitor expenditures and job development, training and retention in the tourism industry. The organization works domestically and internationally to develop and enhance sustainable tourism for the St. Petersburg/Clearwater area in both the leisure and meetings markets and targets consumers, travel media, the travel industry, meeting and conference planners, sports promoters and film producers with research driven marketing programs touting beaches, sports, arts and culture and nature-based opportunities. The CVB also leads a community-based team to market the benefits of tourism to local residents while working with varied interests to assist in the development of new attractions and the redevelopment of others.

Marketing

Travel & Leisure

Visit St. Pete Clearwater

Visit St. Pete Clearwater's headquarters in Largo, FL, United States

Jason Latimer

Hmcc Hortensia Simmons

Craig Campbell

Andrea Gabel

Tina Berrien

Jimmy Fashner

Brandee Bolden

Oliver Kugler

Baileigh Carlson

The Marketing & Communications Team at Visit St. Pete Clearwater is responsible for crafting and executing strategic marketing initiatives that promote the St. Petersburg/Clearwater area as a premier tourist destination. This includes developing compelling content for various platforms, managing public relations efforts to enhance the region's image, and engaging with local communities and businesses to showcase the economic benefits of tourism. The team collaborates with travel media, industry stakeholders, and event planners to drive visitor engagement and maximize the area's appeal through targeted advertising and brand management.

Marketing & Communications Team

Visit St. Pete Clearwater

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Marketing & Communications Team

Offices

Visit St. Pete Clearwater

Org chart

Teams

Marketing & Communications Team

Offices

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