Sofia Pinedo is a seasoned professional in site merchandising, currently serving as Senior Manager of Site Merchandise at Vista since November 2021, following a successful tenure at Walmart eCommerce where roles included Manager II and Associate Site Merchandising Manager. Prior experience encompasses leadership roles at Inditex - Tempe, where responsibilities included managing product strategy for multiple countries, and earlier positions in fashion editorial and marketing with Conde Nast, Vente-privee.com, and Carrefour. Sofia holds a Licenciado in Business Administration from ESIC Business & Marketing School and a Diplomatura in Marketing from Cámarabilbao University Business School.