Jared Luent

Targeted Marketing Manager at Vitalant

Jared Luent, M.S., currently serves as the Targeted Marketing Manager at Vitalant, the largest independent blood bank in the United States, since December 2020. In this role, Jared manages comprehensive communication strategies across various channels, focusing on critical donation areas such as platelet, sickle cell, plasma, and rare donor programs. Previous positions include Marketing and Communication Specialist and Donor Recruitment Representative at Vitalant and United Blood Services, respectively. Jared also has experience as a Graduate Teaching Assistant at the University of Louisiana at Lafayette and held various roles in sales and organizational communication. Jared holds a Master of Science in Public Relations, Advertising & Organizational Communication and a Bachelor’s degree in Public Relations, both from the University of Louisiana at Lafayette.

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