Alexander Siegers

Alexander Siegers is a Digital Marketing Project Manager at Vitra since September 2020, where responsibilities include developing and monitoring global email marketing strategies, optimizing user experience in email preference management, and managing the Salesforce Marketing Cloud. Prior to this role, Alexander served as a Junior Digital Marketing Project Manager at Vitra, executing similar duties in email marketing and performance analysis. Additionally, Alexander is the E-Commerce Manager for Costa Rica Kaffee, specializing in 100% Arabica coffee sourced and packaged in Costa Rica. Alexander holds a degree in E-Commerce from Walter-Eucken-Schule Freiburg im Breisgau, having completed the program in March 2023. Alexander completed secondary education at Gesamtschule Brüggen with a focus on social sciences, biology, German, and English.