Eric Siew

Eric Siew is a seasoned marketing professional with 16 years of experience managing MNC brands and telecommunications marketing. Currently serving as the VP of Marketing and Partnerships at Viu since 2025, they previously held significant positions at various companies including Uber and Carlsberg Group, where they led impactful marketing campaigns and strategies. Eric's early career includes roles at Guinness Anchor Bhd and Philip Morris International, where they executed brand strategies and consumer engagement initiatives. They earned a Bachelor of Commerce in Marketing and Finance from The University of Western Australia.