Matthieu Vuillemin is the Country Lead for France at Vivera, focusing on developing the retail and food service markets with plant-based alternatives. They also own Domaine la Martinelle, a family vineyard established in 1765, where they have launched a range of organic and biodynamic wines, achieving significant growth. Matthieu serves as President of VDV Finances and as a partner at VDV Wine, specializing in wine distribution and strategic development. Their career includes diverse roles in management and consulting, along with a strong academic background in applied economics and marketing from Aix-Marseille Université and IAE Aix-Marseille Graduate School of Management.
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