Jay A. is an accomplished marketing professional with extensive experience in demand generation and growth strategy across various industries. Currently serving as the Senior Director of Demand Generation at Vividly, Jay A. leads the strategic implementation of account-based marketing and optimizes marketing operations to enhance sales pipeline and revenue growth. Prior to this, Jay A. was the VP of Growth at ShoppingGives, where efforts focused on integrating brand growth with social impact through cause marketing. Jay A. also founded and led CollaboHQ as CEO, establishing strategic partnerships and delivering effective marketing solutions. Additional experience includes roles in digital marketing and strategy at MySiteAuditor and other organizations, complemented by a Bachelor of Arts degree in Communication and Media Studies from the University of Michigan.
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