Allison Hsin

Allison Hsin is a skilled Business Intelligence Analyst currently at VML MAP since January 2024, with prior experience at Wunderman Thompson and For The Cubs, where significant contributions included building marketing mix models and conducting keyword research to enhance e-commerce strategies. Previous roles as a Digital Marketing Specialist at Arcade and a Social Media Marketing Specialist at ASUS involved utilizing analytics tools to monitor campaign performance, enhance customer engagement, and create actionable insights, leading to substantial increases in search volume and customer satisfaction. Allison Hsin holds a Master of Science in Marketing from The University of Texas at Austin and a Bachelor of Arts in Foreign Languages, Literatures, and Linguistics from National Tsing Hua University.