Ertugrul Kara

Senior Product Marketing Manager at VMRay

Ertugrul Kara has worked in the IT security industry since 2014. Ertugrul began their career as Co-Founder and Product Manager at Êoysec IT Security, where they led a team of freelancer software developers, managed the relations with hardware manufacturers worldwide, executed the product go-to-market strategy, and developed a $1M+ sales pipeline. Ertugrul was responsible for the development of easy-to-manage network security appliances, WiFi hotspot devices, and parental control appliances.

In 2019, Ertugrul joined SOCRadar Cyber Intelligence Inc. as Head of Product Marketing. In this role, they participated in inquiries and briefings with Gartner, IDC, Forrester, and other analyst firms to build the company's category. Ertugrul also partnered with Digital Marketing, Product, Sales, and other teams to develop a deep understanding of the market, craft compelling messaging, and manage go-to-market plans for SOCRadar. Additionally, they developed valuable product marketing content including website pages, infographics, briefs, guides, case studies, customer-facing decks, videos, blogs, and more. Ertugrul also served as Head of International Business Development, where they led sales pitches and presentations to key external decision makers and prospects, established and built relationships with worldwide channel partners, clients, industry analysts and key strategic partners, and developed a deep understanding of threat intelligence market trends, strategies and technologies to identify new partnership opportunities.

Currently, Ertugrul is a Senior Product Marketing Manager at VMRay.

Ertugrul Kara received their B.S. in Aerospace Engineering from Orta Doğu Teknik Üniversitesi / Middle East Technical University in 2011. Ertugrul then pursued a Master of Science in Engineering Management from the same university, but dropped out in 2013.

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Timeline

  • Senior Product Marketing Manager

    February, 2022 - present