Alexandra M. is a seasoned marketing professional with extensive experience in performance and data-driven marketing. Currently serving as a Senior Online Marketing Manager at Vodafone since January 2022, Alexandra's expertise encompasses display and social marketing, customer data platforms, ad operations, and marketing technology. Prior to this role, Alexandra held various positions at groupm Germany from April 2012 to December 2021, including Senior Consultant Audience Verification and Senior Product Manager, focusing on audience measurement, strategy, and product management. Previous experience includes roles at NavLinkz GmbH, The Body Shop, LOGIBALL GmbH, and acardo group AG, spanning online marketing, project management, and mobile marketing. Alexandra holds a Master's degree in business with a focus on marketing from TU Dortmund University and a Diplom-Ökonom in Economics and International Business from Ternopil National Economic University.
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