Sofia Altås has over a decade of experience in management consulting, specializing in innovation, service design, and analytics to help organizations tackle complex challenges. They have served on the board of directors at BK Häcken since 2021, contributing to strategic growth in the elite soccer club. Currently, Sofia is the Global Marketing Lead at Volvo Cars, where they spearhead marketing strategies for car service and insurance offers. Previously, they held various roles, including Team Manager and Managing Consultant at Capgemini and Business Consultant at CoreChange AB, focusing on consumer experience and business model design. Sofia earned a Master's degree in Innovation and Industrial Management from the University of Gothenburg.
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