Created in 1999 Von Dutch is an American brand which built its fame through the iconic trucker hat. This Hollywood brand has been a staple on the pop culture and music scene for over 25 years, seen on the most famous stars. We are known as THE brand of the Y2K years.

As of 2024, WSG (White Space Group), a U.S.-based brand management firm, has taken over global ownership of Von Dutch. Under the leadership of CEO Jack Cheika, the company is focused on leveraging the brand’s worldwide recognition while building a sustainable and forward-looking future for Von Dutch.

Von Dutch

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Von Dutch

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