Pedro Lima

Pedro Lima is a seasoned Chief Operating Officer specializing in growth, transformation, and value creation for Tech and Service/SaaS companies. Their extensive experience includes leadership roles at NielsenIQ, where they led a corporate development team, and at Nielsen, where they managed significant business transformations and M&A activities. Currently, Pedro serves as COO at Vortexa, following a tenure with Utopia Music. Having lived in nine countries, Pedro thrives in complex, fast-paced environments and is passionate about building strategically bold and operationally excellent organizations. Pedro earned an MBA from London Business School and completed executive education programs at Stanford and the University of Michigan.