Tom Wijnants is a seasoned professional in category development and client management, currently serving as a Category Development Manager at Vrumona since April 2023. Previously, Tom held various manager roles at JACOBS DOUWE EGBERTS from June 2020 to April 2023, and as a Category Development Manager at Royal Swinkels Family Brewers, where responsibilities included analyzing market data and advising Superunie members on the beer category. With a strong background in analytics and business development from Nielsen, Tom managed client portfolios and provided market insights across multiple sectors. Additionally, Tom has experience in online marketing, account management, and project coordination, complemented by advanced degrees in Strategic Management and Business Administration from Tilburg University.
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