Billy Kelly currently serves as the Vice President of Marketing and Brand Strategy at Vuori, a position held since May 2025. Previous experience includes a role at lululemon from February 2022 to May 2025, focusing on global brand experience and storytelling. As a Founding Partner at CMOV from March 2020 to February 2022, Billy Kelly developed innovative experiences for leading brands, enhancing engagement and conversion rates. Earlier positions include Director of Content & Platform at Saatchi & Saatchi Los Angeles and various roles at R&R Partners, including Director of Brand Engagement. Educational qualifications include a Master’s in Sports Product Management from the University of Oregon and a Bachelor’s degree in Business/Corporate Communications from the University of Arizona.
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