Alison Hilzer

Alison Hilzer is currently the Head of Editorial Content at Walmart US, leading a team of 22 creative and editorial strategists across multiple categories. They possess extensive experience in omni-channel marketing, e-commerce, and trend analysis, having previously served as VP of Creative Integrated Marketing at Macy's Retail Holdings, Inc. and Fashion Director at TOBE TDG by The Doneger Group. Alison holds a Bachelor of Arts in International Relations and French from the University of Pennsylvania, as well as an Associate of Arts and Sciences in Fashion/Apparel Design from the Fashion Institute of Technology. Their ability to create compelling digital campaigns has driven significant sales and conversion in fast-paced environments.