Dave Ritter is an experienced Director of Insights & Consulting with over 15 years in leading business strategy for Fortune 500 companies. Currently, they lead insight and strategy execution for the Great Value brand at Walmart, managing customer insights for various divisions. Previously, they served as Senior Insight Manager at Walmart and Senior Research Analyst at State Farm, where they significantly shaped market strategies and customer-centric initiatives. Dave holds a B.S. in Marketing from Gies College of Business and an M.A. in Advertising from the University of Florida.
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