Eric Robert Anderson

Eric Robert Anderson is an accomplished professional in CRM, personalization, and growth, with experience spanning various roles in prominent companies. They founded Yesmail's Los Angeles office and achieved significant revenue growth, managed digital media strategies at Walmart eCommerce, and served as a CRM Consultant at Mixable Media, where they unlocked substantial new revenue. Notably, they were awarded a US patent for personalized messaging and contributed to the successful launch of high-margin programs at Walmart. Anderson holds a BA in Political Science from the University of California, Los Angeles, graduating Magna Cum Laude.