Joe Payne is an executive design leader and entrepreneur with a robust background in creative leadership and design. Currently, they serve as the Director of UX at Walmart and are the CEO and co-founder of ULTD, where they explore storytelling, gaming, and AI. Joe co-founded Society of the Hourglass, focusing on innovative IP development in web3 and secured significant partnerships to enhance creative projects. With experience spanning roles from Creative Director at RevUnit to head of design at Creatives United, they have a proven track record in fostering community and driving strategic growth. Joe holds a BA in Graphic Design from Arkansas Tech University and has received multiple awards for their design excellence.
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