Caitlin Worrell

Caitlin Worrell is an experienced digital marketing and branding professional with a strong background in strategic communications. Currently serving as a Digital Marketing Specialist at Ware Malcomb since August 2022, Caitlin also runs Caitlin Worrell Brand + Strategy, providing tailored branding solutions for small businesses and creators. Previous roles include Lead Front Desk & Social Media Specialist at Alchemy Face Bar and Marketing Coordinator at WillowTree, where key contributions involved managing digital marketing initiatives and lead generation programs for Fortune 500 clients. Caitlin's diverse experience spans event coordination, media relations, and content development, supported by a Bachelor of Science in Strategic Communications from West Virginia University.