Shu-Yi Foo

Shu-Yi Foo is an experienced marketing and account management professional currently serving as Account Director at Wasserman since March 2023, previously holding similar roles at CSM Sport & Entertainment and The IRONMAN Group, where significant contributions included organizing marketing efforts for Southeast Asia's Standard Chartered Singapore Marathon. Shu-Yi has a diverse background in the F&B and fitness industries, having worked as Marketing Manager for PUTIEN and as Group Exercise Manager for Virgin Active Singapore, where operational management and member engagement were prioritized. Previous roles also include Marketing Manager positions at SPH Radio, where Shu-Yi launched Singapore's first female-targeted radio station, and account management at IMSG. Shu-Yi holds a Bachelor of Communications from Nanyang Technological University and has pursued additional certifications in digital communication.