Taylor Naughton

Taylor Naughton is a creative strategist and marketing professional specializing in sports, fashion, tech, and hospitality. Currently, Taylor serves as the Director of Creative Strategy at Wasserman and works as a freelance strategy and creative consultant, partnering with brands to enhance storytelling and experiential marketing. Previously, Taylor founded the Chicago Fashion Coalition and led digital experience strategy at OC Sports & Entertainment, significantly boosting fan engagement for the Anaheim Ducks. With a degree in Marketing and International Business from the University of Illinois at Urbana-Champaign, Taylor's expertise extends to driving brand ecosystems and innovative solutions for clients across various industries.