William Roche is a Senior Manager at Wasserman, leading global commercial integrations for the 2025 Esports World Cup. With over 10 years of experience in esports, project management, and marketing, William has previously held roles as a Product Manager at Dark Origin and a co-founder of SQ1 Esports, where they established competitive leagues and successfully managed event executions. Their expertise spans across multiple sectors, demonstrating a knack for building strategic partnerships and delivering impactful results in dynamic environments. William holds a Bachelor of Arts in Marketing and has a strong foundation in accounting and finance.
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