Simon Matthews is an Associate Creative Director in the gaming and entertainment sector, currently serving as Creative Lead for EA mobile gaming at Waste Creative. They previously worked as a Senior Creative at UKTV from 2015 to 2017, where they earned several awards, including Gold Promax recognitions. Simon's freelance experience from 2017 to 2022 involved directing global campaigns for numerous clients, while earlier roles included Creative positions at Red Bee Media and Living TV Group Ltd, where they contributed to high-profile campaigns and received notable accolades.
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