Lawrence Toscano

Director, Branded Content

Lawrence Toscano is a marketing leader with over 15 years of experience in brand partnerships and creative strategy, having worked with renowned companies like Meta, Disney, Bleacher Report, and NBC Universal. Toscano coordinated live event entertainment for the New York Mets and spearheaded creative development for sports and entertainment at Meta. Notably, they generated over $100M in annual sales at NBC Universal and created impactful marketing solutions for major brands at Bleacher Report. Currently, Toscano serves as the Director of Branded Content at Wave Sports & Entertainment while pursuing a degree in Telecommunications/Sports Journalism at Penn State University.

Location

New York, United States

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