Rob Willoughby

Sr. Director, Analytics + Performance

Rob Willoughby is an experienced financial professional currently serving as the Director of FP&A - Data & Analytics at Waystar since April 2018, where responsibilities include leading a team of business analysts and enhancing financial reporting through automation. Previous positions at Waystar included Manager of Financial Planning and Analysis and Lead Corporate Planning Analyst, focusing on operating plans, variance analysis, and Power BI data integrations. Prior to Waystar, Rob worked at Tenneco as a Financial Analyst, improving reporting efficiencies, and at HP Products in financial analysis and operations roles. Rob holds an MBA in Finance and a B.S. in Marketing from the University of Indianapolis.

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