Victor Lim

Senior Director, Audience Development at Chicago Public Media

Victor Lim has extensive experience in marketing and digital strategy. Victor currently works as the Director of Marketing at Chicago Public Media, overseeing the marketing departments for various media outlets. Prior to this role, Victor served as the Director of Global Consumer Marketing at Encyclopaedia Britannica, where they managed the marketing strategy for multiple brands. Victor also has experience in digital revenue strategy and audience development at Tribune Publishing Company. Victor's career began as a Marketing Communications Specialist at CommonWealth One Federal Credit Union, and they also gained experience working as an intern for the U.S. House of Representatives.

Victor Lim completed their education chronologically as follows:

- From 2002 to 2006, they attended James Madison University, where they obtained a Bachelor of Business Administration degree in Marketing.

- From 2010 to 2013, they attended The University of Chicago Booth School of Business, where they earned an MBA. Victor'sfield of study during their MBA program included Marketing Management and Economics.

In addition to their formal education, Victor Lim obtained the IAB Digital Media Sales Certification from the IAB Learning institution in July 2017.

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