We Are Tailored (WAT) is an award-winning Melbourne-based house of beverage brands and product development partner, helping retailers, venues and drinks businesses move faster and drink better.

From zero-proof to full-strength, RTD cocktails to spirits, liqueurs, cold-brew coffee and bag in box, WAT brings standout beverages to market across retail and on-premise channels, at speed and at scale.

What We Do

Owned Brands: A growing portfolio of WAT-developed beverages designed for modern occasions spanning across on and off-premesis channels, including; Melbourne Martini, Little Drippa, Mabel Syrups and Jerri.

White Label & Private Label: Bespoke beverage creation for retailers, hospitality groups and drinks businesses. Concept-to-consumer with precision and scale; Ideation, product development, compliance and end-to-end manufacturing.

WAT’s Solutions & Services: Contract manufacturing, packing and operational execution for new and existing businesses across various beverage formats.
Why We Are Tailored

We sit at the intersection of hospitality and FMCG, which means we understand both the bar and the bottle shop.

As a house of beverage brands, we know what it takes to build drinks people actually want to buy. Whether launching a new brand, developing a white-label range, or scaling an existing product, WAT has the capability to bring it to market.

Melbourne-based. Australia-focused. Built for what’s next in drinks.

hello@wearetailored.com.au 
wearetailored.com.au

We Are Tailored

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