Collin Mehalick

Collin Mehalick is a strategic marketing leader specializing in demand generation and marketing operations. They have held key positions such as Vice President, Digital Marketing Lead at InstaMed, where they developed a Lead Scoring Engine and managed marketing automation platforms, and currently serve as Director of Demand Generation at Wealthbox and Senior Manager of Advisor Marketing at SmartAsset. Collin's earlier roles include contributing editor at Vox Media's Broad Street Hockey and Digital Marketing Manager at Vitalyst, where they were responsible for campaign creation and performance monitoring. They possess a passion for optimizing marketing strategies through innovative and data-driven approaches.