Formerly Student Beans. 

Your ticket to next-level growth. 

Since 2005, we’ve uniquely built our expertise to help brands better understand, engage and grow loyalty with students, Gen Z, and other strategic consumer groups. We combine insights, advertising and verification across a range of strategic consumer groups to accelerate your growth on campus, in-store and online.

Understand, engage and grow with a single partner. You’re in good company. We’re trusted by over 1,000 brands in more than 100 countries.

Advertising

Consulting

Marketing

Pion

Pion's headquarters in London, United Kingdom

Michael Eder

John Richards

Jenny Crawford Fcipd

William Harris

Robert Waidhofer

Will Weeks

Charlie Welman

Will Briggs

Vincent Siebert

The Business Development team at Pion is dedicated to driving growth by identifying and establishing new opportunities with brands seeking to engage with students, Gen Z, and other key consumer groups. They manage key accounts, forge strategic partnerships, and optimize affiliate relationships to enhance brand loyalty and expand market reach. Through a combination of market insights, advertising strategies, and consumer verification, this team plays a crucial role in accelerating brand presence and sales both online and offline.



Business Development

The Marketing and Content Team at Pion is responsible for driving brand awareness and engagement through targeted marketing campaigns and compelling content creation. This team leverages insights and strategic advertising to enhance brand loyalty among students, Gen Z, and other key consumer groups. With expertise in SEO, graphic design, digital marketing, and media strategy, they ensure cohesive and impactful communication across campus, in-store, and online platforms to accelerate growth.

Marketing and Content Team

The Management and Strategy team at Pion oversees the company's strategic initiatives and ensures alignment across various functions to drive growth. This team’s responsibilities include managing public relations, leading engineering efforts, optimizing content and customer experience, conducting insights and events to inform business strategies, spearheading growth for marketing and product development, and ensuring legal and privacy compliance. They combine their expertise to guide the company in better understanding, engaging, and growing loyalty with key consumer groups like students and Gen Z.

Management and Strategy

The Product Team at Pion focuses on understanding consumer needs, designing user-centric solutions, and continuously improving product offerings to enhance engagement and retention. They collaborate to create compelling product experiences that drive growth among students, Gen Z, and other key consumer groups, ensuring seamless integration across campus, in-store, and online environments.

Product Team

The Leadership Team at Pion spearheads the company's strategic vision and operational excellence. Comprising key executives such as the Chief Financial Officer, Chief Technology Officer, Chief Executive Officer, Chief Revenue Officer, and Chief People Officer, this team drives crucial decision-making, financial stewardship, technological innovation, revenue growth, and people management. Their collective expertise ensures Pion remains a trusted partner for brands aiming to understand, engage, and grow loyalty with students and Gen Z consumers globally.

Leadership Team

The Talent Management team at Pion focuses on attracting, developing, and retaining high-caliber talent to drive the company's mission of helping brands engage and grow loyalty with strategic consumer groups. This team is responsible for strategic recruitment, fostering employee development, and ensuring optimal workplace culture, aligning talent management goals with Pion's business objectives.

Pion

Org chart

Teams

Business Development

Marketing and Content Team

Management and Strategy

Product Team

Leadership Team

Talent Management

Offices

Pion

Org chart

Teams

Business Development

Marketing and Content Team

Management and Strategy

Product Team

Leadership Team

Talent Management

Offices

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