Sol Masch

Vice President, Product Marketing | Head Of Brand Studio at WebMD

Sol Masch has an extensive work experience spanning over multiple companies. Sol is currently working as the Vice President of Product Marketing and Head of Brand Studio at WebMD since October 2016. In this role, they are responsible for leading product and revenue growth strategies, as well as developing traffic-growth and retention strategies for valuable audiences and customers.

Before joining WebMD, Sol worked at Time Inc. from 2012 to 2016 in various roles. As the Executive Director of Ad Products, they led product and marketing strategies for Time Inc.'s display and video products across a portfolio of 30+ sites. Sol also served as the Director of Ad Products, where they developed mobile ad templates and optimized revenue growth for the company.

Prior to Time Inc., Sol was associated with Viacom from 2005 to 2012. During their tenure, they played an instrumental role in building Viacom's mobile business by creating marketing partnerships and sponsorship experiences for over 200 advertisers across various platforms.

Sol also has experience working at Yellowpepper as the Manager of Business Development in 2004 and co-founded a company called not13, where they served as the Co-Founder and Part Owner from 2002 to 2004.

Sol Masch attended Akiba Hebrew Academy for an unknown period of time. They then went on to earn a Bachelor of Arts degree in Economics from Tufts University. Additionally, Sol obtained a certification in IAB in 2015.

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Previous companies

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Timeline

  • Vice President, Product Marketing | Head Of Brand Studio

    October, 2016 - present

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