Webnovel is the international branch of Tencent Holdings Ltd's China Literature Ltd. Launched in May 2017, Webnovel has established an interactive online reading experience as its core while being an online literature platform that combines copyright licensing and cooperation. It provides content in six languages—English, Spanish, Bahasa Melayu, Vietnamese, Bahasa Indonesia, and Hindi. As of June 2021, Webnovel has more than 280K+ international authors with works spanning 20 genres. The 370K+ novels and comics on the platform have attracted 75 million users from 230 countries across the globe.

Webnovel creates the ideal online platform for global users with dreams of writing. It supports authors in creating their stories, be it novels or comics, via serialization. Readers can read free chapters and, according to their preferences, continue reading by purchasing the subsequent chapters. Webnovel is a strong proponent of copyright law while supporting the spirit of creation. Webnovel's pay-to-read model has allowed more and more creators to benefit through their works, exacting qualitative changes in lifestyles for authors all around the globe.

China Literature is a corporation whose basic tenets are in digital reading and intellectual property (IP) nurturing and development. It has successfully adapted excellent online literature IP works like Langya Bang, Joy of Life, Fighter of the Destiny, The King's Avatar, My Heroic Husband, and Legend of Fuyao into comics, TV serials, movies, and games. In November 2017, China Literature IPO-ed on the Hong Kong Stock Exchange (SEHK: 0772.HK). In the future, China Literature will use online literature as a bedrock with IP development as an impetus through Tencent's Neo-Culture Creativity initiation to codevelop IP with industry partners, including Tencent, to establish an IP ecosystem.

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