Jini Cho

Jini Cho serves as the Executive Director of Brand & Content Marketing at WEBTOON since October 2020, leading initiatives in brand marketing, partnerships, social media, influencer campaigns, and experiential projects to drive platform growth. Prior to this role, Jini Cho was the Head of Marketing at CJ E&M America from March 2013 to October 2020, where impactful marketing strategies were developed to expand the market for Korean film and pop music in North America. Additionally, Jini Cho held the position of Sr. Manager for Film Distribution Marketing, successfully orchestrating marketing campaigns for over 50 films across various channels. Earlier experience includes serving as Digital Marketing Manager at 중앙일보 JoongAng Ilbo, managing programmatic ads revenue and optimizing digital outreach. Jini Cho holds a Bachelor's Degree in Public Relations, Advertising, and Applied Communication from Chung-Ang University and furthered education at UCLA.