Huyen L.

Huyen L. is an experienced marketing professional with a strong focus on lifecycle and email marketing. Currently serving as Sr. Manager of Lifecycle Marketing at Upgrade, Inc. since 2023, Huyen leads marketing efforts for deposits, personal loans, and mobile banking. Previously, Huyen held similar roles at Weee! and MUFG as AVP of Email Marketing, driving initiatives for deposits and mobile banking. Huyen's expertise extends to managing comprehensive email marketing programs at Brit + Co and Williams-Sonoma, Inc., where data analysis and user behavior insights played a crucial role in campaign optimization. Huyen's career began as a Marketing Manager at Driveway, focusing on PR, events, and social media campaigns. Huyen holds a Master of International Business from Hult International Business School and a Bachelor of Science in Economics from Finance University under the Government of the Russian Federation.