Panxin Yu is a Senior Creative Designer at Weee! since June 2021, leading the development of digital marketing stories and overseeing art direction while collaborating closely with product designers. Previous experience includes serving as a Senior Graphic Designer at Purity Cosmetics from 2016 to 2021, where Panxin managed multiple design projects and ensured consistency in creative content across various channels. Earlier roles involved graphic design at Puristry and as an intern at LEPOW International LLC and UNI Communication in China, contributing to marketing strategies and creative asset production. Educational qualifications include a Bachelor of Design in Graphic Design and Visual Communication from the University of California, Davis, a certification in User Experience Design from General Assembly, and a Bachelor of Arts in Advertising from Shanghai Jian Qiao University.
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