Fernanda Flores Riff

Fernanda Flores Riff is an accomplished digital marketing professional with extensive experience in search engine marketing and performance-driven strategies. Currently serving as PPC Team Lead at Welltech since March 2025, Fernanda previously held the position of Senior Acquisition Manager for the European Market at Savage X Fenty from June 2022 to March 2025, where responsibilities included managing Google Ads and other platforms across five key European markets. Prior roles include Search Engine Advertising Executive at Emagister.com, Marketing Consultant for Faridy Flores, Founder of Kaiman Shoes, and various marketing and academic positions. Fernanda holds a Master's in Marketing from UPF Barcelona School of Management and a degree in Product Design Engineering from Universidad Técnica Federico Santa María, along with several certifications in digital marketing and SEO.