Braeden Ricks

Braeden Ricks is the DMA Marketing Director at Wendy's, where they lead a team of 14 professionals and manage over 550 team members in delivering strategic marketing initiatives across the West region. With over 10 years of experience in growth marketing, Braeden has demonstrated a track record of driving revenue and transformative results in various industries, including significant accomplishments such as doubling revenue at Interstate All Battery Center and expanding a dental provider network. Previously, Braeden served as a managing partner and strategist at Enhance Dental, where they revolutionized operations and implemented innovative solutions during the COVID-19 pandemic. In addition to their role at Wendy's, Braeden is involved with XCEL Smiles as the President of the Board of Directors and as a member of the Board of Directors at Techshine.