Corey Wetherby has extensive experience in digital analytics and customer engagement, currently serving as Manager of Digital Analytics at The Wendy's Company since May 2016. In this role, Corey focuses on customer journey mapping, tagging strategy, and providing actionable insights for digital product development and CRM. Prior to this, Corey held various positions at The Wendy's Company, including Senior Analyst and Supervisor of Social & Digital CRM Operations. Corey also founded C. Wetherby Photography and The Custom Eco Bottle Company, emphasizing sustainability in business practices. A graduate of The Ohio State University with degrees in Sustainability and Business and Environment and Natural Resources, Corey has a strong foundation in providing strategic marketing and outreach initiatives.
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