Luca Massaro

Founder And Chief Executive at WePlay

Luca Massaro has extensive work experience in digital marketing and sports marketing. Luca founded WePlay, a growth marketing partner for brands in sports, entertainment, and lifestyle. Luca also worked as a lecturer in digital marketing at the International Summer School in Sport Marketing Management and Master SBS. Additionally, Luca has worked as a consultant for various brands and agencies, specializing in digital and social media strategies. Luca held positions such as Head of Social Media at Target Media Ltd and Digital Product Manager at Chelsea Football Club. Luca also worked as a freelance community moderator and contributor for Gumtree.com and as a freelance social media strategist for Jam PR. Overall, Luca has a strong background in digital marketing and has worked with a wide range of clients and industries.

Luca Massaro attended The Ravensbourne School from 1996 to 2003, where they completed their GSCE/A Levels. Later, they studied Music and Sound Technology in the field of Creative Technology at the University of Portsmouth from 2005 to 2009.

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