John Avila

John Avila has extensive experience in marketing and sales within the medical and diagnostics industry, currently serving as the Director of Worldwide Marketing for Patient Blood Management at Werfen since January 2021. Prior roles include Strategic Marketing Manager and Group Product Manager at Instrumentation Laboratory, where responsibilities involved global marketing support and management of various markets, including Asia and Brazil. Additionally, John held significant sales management positions at companies such as Tcoag US, Inc. and Trinity Biotech, leading sales teams, managing national accounts, and implementing strategic sales initiatives. Academic credentials include studies at Mohawk College.