Sheena Macrae is a Coach Trainer and Creative Director at Studio DOT, where they invite collectors into the art process to personalize their stories. With extensive industry experience across education, media, and TV, Sheena founded Magic Food Club, which encompasses a kids' food-wellness franchise and a popular TV series. Previously, they served as Founder and Creative Director at both In The Picture Ltd. and Storycake Lab. Currently, as the Head of Coaching Programmes at WERKIN, Sheena oversees the development and facilitation of coaching initiatives. They hold multiple degrees in Fine Art and Business Administration from institutions such as Goldsmiths, University of London, and UCL.
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