Elin Helander is an entrepreneur and cognitive scientist currently serving as the Founder & CEO of Whateverland and Placeholder. They have held various leadership positions, including Chief Behavioral Officer at Dreams Technology, where they integrated behavioral insights into product and communication strategies. As an author and public speaker, Elin has contributed to projects aimed at enhancing customer experience and financial well-being. Their research background includes work at the Netherlands Institute for Neuroscience and Karolinska Institutet, focusing on cognitive neuroscience and empathy-related studies. Elin continues to drive innovation through strategic consulting at Open Future Lab GmbH.
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