Peter Sjolander

Peter Sjolander is an experienced executive currently serving as General Manager for Wheely in New York since November 2025. Prior roles include Vice President of Strategy and Business Operations at Arcade, and Senior Director of Venture Strategy and Development at Heretic. Peter also held the position of Project Leader at Boston Consulting Group and was involved in Business Development and Partnerships at TIDAL. Previous experience includes serving as Engagement Manager and Senior Consultant at Deloitte, along with a Summer Associate role at the same firm. Peter's early career includes work in Visual Effects Production at Marvel Studios, contributing to major films such as The Avengers and Iron Man 3. Educational qualifications include an M.B.A. from Yale School of Management and a BS/BA in Business Administration and Cinema-Television Production from the University of Southern California.