Ryan Peterson

Ryan Peterson serves as the Head of Marketing at Whimsical since February 2024 and has been the Owner and Fractional Go-to-Market Leader at Ptrsn since January 2011, providing strategic consulting for SaaS companies. Previously, Ryan held several key positions including VP of Marketing at Knapsack, where a successful go-to-market strategy led to crucial funding, and Strategy and Operations Lead for Go-to-Market at InVisionApp Inc, where a partner program was launched to enhance revenue growth. Other notable roles include Director of Business Development and Technology Partnerships at Effective Inc., Co-Founder and Partner at Uprise, Head of Marketing at Notion, Co-Founder and Head of Go-to-Market at Rivet & Cuff, National Marketing Leader at Deloitte Digital, and Director of Marketing at Übermind. Ryan holds a BA in Business Administration from Seattle Pacific University, completed in 2006.