Dan Smodic

Dan Smodic is a seasoned marketing leader with extensive experience at Whirlpool Corporation, where the individual serves as Marketing Director for the Commercial Laundry business unit since February 2010. Responsibilities encompass product development, brand strategy, and go-to-market execution. Previous roles include Category Merchandising Senior Manager, overseeing a $1B top load laundry category P&L, and Strategy & Operations Senior Manager, leading cross-functional teams in demand planning and logistics. Further experience includes product marketing and development, focusing on innovation and commercialization of various appliance categories. Dan's educational background includes an MBA from The University of Chicago Booth School of Business and advanced degrees in Industrial and Operations Engineering and Mechanical Engineering from the University of Michigan.