Eric Cooper

Eric Cooper is an accomplished Sr. Merchandising Manager with extensive experience in the home appliance industry at Whirlpool Corporation since September 2013. Eric has successfully developed and executed go-to-market strategies for built-in cooking and refrigeration appliances across multiple brands including KitchenAid, Whirlpool, and Maytag, focusing on market positioning, promotional planning, and pricing. Eric has held various roles, such as Sr. Manager of Channel Sales and Category Merchandising Manager, where responsibilities included managing P&L statements, collaborating with key partners, and driving successful sales and marketing strategies. Eric holds an MBA in Entrepreneurship from Butler University and a Bachelor's degree in Organizational Communications from Ohio University.