Andy B. is an accomplished professional with extensive experience in digital marketing and e-commerce management. Currently serving as Senior Digital & E-Commerce Manager at Whitbread since September 2015, Andy B. has held various roles including Senior Digital Marketing Manager and CRM Lifecycle Marketing Manager for Premier Inn, focusing on customer acquisition and demand generation across multiple marketing channels. Previous experience includes positions as Sales and Marketing Manager at Tandy Group, overseeing new business and account management, and Sales and Marketing Executive at VCM Events, where responsibilities included social media and exhibition sales. Andy B. began a career in marketing as an Account Manager at Orion Audio Visual, specializing in B2B activities. Andy B. holds a BA (Hons) in Business Studies with a specialization in Marketing from the University of Hertfordshire.
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